While some businesses are already thinking of ways to rebuild once the COVID-19 pandemic is over, others are taking things more deliberate and on a short-term basis. For them, the idea of bouncing back from the slump caused by the pandemic is not a bad idea as it should be the first […]
Marketing
Affiliate Marketing Platform Market risks, demands, new trends
Affiliate Marketing Platform Market The following report offers a comprehensive and an in detail assessment of Affiliate Marketing Platform market and focuses on the key growth contributors of the market to help the clients better understand the current scenario of the market while taking into account the history of the […]
Five tips to boost paid social media marketing of new and used car sales
With Q4 now upon us, dealers will be looking at ways to close this challenging year as strongly as possible. With September plate-change marketing activity behind us, paid social has possibly dropped down the agenda for promoting sales to in-market buyers. However, dealers can still achieve some easy wins in […]
Executive Turntable: Atlantic Shuffles Marketing Department, Sony & Tencent Solidify Liquid State Label Head
Elsewhere at Atlantic, the label has announced that David Grant will move from New York to Los Angeles to take on the role of senior vp, marketing and head of marketing for film & TV soundtracks. In his dual role, Grant will continue running key projects from Why Don’t We, […]
RollWorks Announces Technology Partner Ecosystem To Help Marketers Improve ABM Strategies
RollWorks, an account-based platform, has launched a new technology partner ecosystem, designed to allow marketing and sales teams to orchestrate engagement across multiple channels at scale and improve their account data flow between their marketing tech tools. Users of the ecosystem can access: An enterprise-caliber personalization and sales orchestration solution […]
5 Qs with marketing chief Lauren Davis
Jackie Drees – Monday, September 28th, 2020 Print | Email As system director of digital marketing and consumer strategy at Adventist Health, Lauren Davis has helped spearhead the Roseville, Calif.-based health system’s patient engagement initiatives in wake of the acceleration brought on by the COVID-19 pandemic. Ms. Davis, who joined Adventist […]
Garmin’s New Smartwatch Helps You Plan for Your Personal Best
From Men’s Health When I put on a new smartwatch, one of the first things I do is try to figure out what exactly the device is built to do. Some have a narrow focus for one particular type of user, while others try to check every single box for […]
Golf Cart Market Innovative Marketing Strategy by 2027
Golf Cart Market Innovative Marketing Strategy Golf Cart Market Size 2020 | Analysis, Trends, Top Manufacturers, Growth, Statistics, Porters Five Forces and SWOT Analysis, Opportunities and Forecast California – According to report published by Data Bridge Market Research, The Golf Cart market size is expected to reach USD XX billion […]
Drift CMO Emphasizes The Benefits Of Conversational Marketing On Revenue Strategies
Conversational marketing has come a long way since its inception, and it has evolved into a strategy that goes beyond just a simple chat widget on a company’s website. In fact, experts agree that it is both beneficial for marketing and sales, as the two organizations work to drive more […]
OYO’s Mayur Hola on the marketing strategy which brands need to follow in the time of Covid-19
© Provided by The Financial Express Mayur Hola – head of global brand, OYO Hotels & Homes At a time when everyone is trying to look beyond the pandemic called Covid-19, communication needs to be crafted carefully by brands. From creating awareness to showing empathy-are some of the ways brands […]