Saying that you need to create a Facebook page as a result of everyone else is doing it isn’t on its own enough of a purpose to get your small business on Facebook, however it is one of the high six causes. Small business house owners should all the time […]
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How To Keep Your Content Marketing Strategy Alive Through A Crisis
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By Vikas Agrawal, co-founder at Infobrandz, an elite team of visual communication experts taking content marketing to the next level. Getty The coronavirus pandemic continues to ravage countries around the world. In its wake, businesses have been forced to rethink most of their business processes, with many forced to institute […]
Optimize Content Strategy: Content Consumption Study Insights
Surveys can provide interesting information on the mindset of the participants. But analyze people’s content consumption, and you’ll see what they truly value. NetLine has analyzed 4 million content downloads to determine what drives engagement and pipeline. The company’s 2020 State of B2B Content Consumption and Demand Report for Marketers examines […]
3 Keys to a Highly-Effective Content Marketing Strategy
September 17, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. Covid-19 has significantly changed business-to-business marketing plans. As Forrester noted recently, “It’s more than a combination of discrete trends such as rising bounce rates, declining open rates, or increasing churn; it’s that buyers now expect a fundamentally different relationship with your company.” Consequently, creating compelling, relevant […]